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Women and Money Making: What’s Your Business Model?

by Barbara Stewart, CFA
November 28, 2024
in Investing
Reading Time: 6 mins read
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“A enterprise mannequin is a top level view of how an organization plans to make cash.”

What do ladies all over the world suppose is crucial part to their private enterprise mannequin?

Final yr, I interviewed 53 achieved ladies for my analysis paper “Sensible Girls: How Do They Make Cash?” launched on 8 March 2022. In celebration of Worldwide Girls’s Day 2022, I assumed I’d share some examples of how ladies in numerous nations and cultures take into consideration enterprise fashions and the way this has contributed to their enterprise success.

Some ladies take into consideration their private enterprise mannequin as a mindset for approaching work in a strategic approach:

Turn out to be a Identified Model

“After I take into consideration my private enterprise mannequin, I consider the significance of branding your self and ensuring to be clear about each what you are able to do and what you might be identified for. I put all of my effort and time into doing the most effective I can, and I focus laborious on understanding what I have to know and who I have to know as a way to progress. I’m selective with my time and I say no to lots of issues.” — Jessica Chan, Investor Options Lead, JLL, Hong Kong, SAR

Have a Guiding Precept

“My private enterprise mannequin is constructed round a mindset. I take a look at myself as an income-earning asset! I’m within the prime interval of my profession and my tenet for years has been to extend my revenue by 10% to fifteen% yearly. Whether or not I’m in a efficiency appraisal for an present job or a brand new job, I look to barter that share enhance in my wage.” — Joelle Pang, Basic Supervisor, FastJobs Malaysia, Kuala Lumpur, Malaysia

Be the Go-To Particular person

“My private enterprise mannequin is constructed round my want to be ’greatest at school.’ I attempt to be a extremely credible supply of data and I maintain myself to an exacting ethical commonplace. In my function, I facilitate introductions between senior folks, resembling chief funding officers and institutional fund managers. I’m the go-to individual for shoppers, for traders, and for anybody in our ecosystem trying to benchmark their funding course of or meet potential companions, all of which requires a excessive stage of private and enterprise discretion. If any of those stakeholders are requested ‘Who do I discuss to?’ They’ll say, ‘I discuss to Marsha Larned.’” — Marsha Larned, Managing Director, Asia Pacific, Institutional Investor, Hong Kong, SAR

Tile for The Future of Sustainability in Investment Management

Others consider their private enterprise mannequin as a deliberate approach of working as a way to obtain monetary success, resembling arising with frameworks and platforms, or collaborating with others:

Use Frameworks and Platforms

“My private enterprise mannequin is aligned with a consultancy enterprise in that I promote my time. As a coach specializing in enterprise psychology, I counsel entrepreneurs and founders on their journeys. From the beginning I noticed that as a way to create worth I needed to suppose in platforms and work with collaborators that might generate progress. For instance, I work with Novo Nordisk Basis as a part of their accelerator program. They go in and make investments with a number of start-ups and I’m going in and coach the founders of seven to 10 start-ups. Transferring ahead I’d like to do extra analysis and give you frameworks and platforms that others may use.” — Cecilie Willer, Founder Coach, In the present day.io, Copenhagen, Denmark

Collaborate

“I at all times look to collaborate: My whole profession has been primarily based on recognizing and sustaining collaboration alternatives and ensuring there may be worth for either side. I spend money on collaboration not simply within the challenge itself. This requires laborious work, and for any challenge I work on, I put collectively a stakeholder map. I record all the related stakeholders in my ecosystem, then I determine potential win/win engagements, after which I attempt to construct relationships accordingly. Collaborating lets you ship extra effectively by counting on different folks’s sources and experience.” — Dona Haj, Head of EMEA Ventures and Tech Ecosystem, MathWorks, London

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For a lot of different ladies, a private enterprise mannequin is extra of a holistic method to money-making that features her private philosophy round components resembling life-style, well being, and happiness:

Way of life

“In arising with my private philosophy round cash, I began with an finish in thoughts. I requested myself this query ‘What sort of life-style do I wish to have?’ This concerned reflecting deeply on what varieties of experiences I needed, what number of journeys per yr, what kind of home and automotive I’d like, and the way do I wish to spend my time. As soon as I had put a quantity subsequent to all the pieces I needed to have, I labored backwards to get to my cash purpose and I fairly rapidly realized it wasn’t such an astronomical determine. I really like biking and mountaineering and neither are significantly costly sports activities! Having a transparent understanding of my cash purpose offers me the peace of thoughts to stay the life-style I need.” — Aleksandra Efimova, CEO, FLX® Stretch Coaching and Russian Pointe, Palm Seaside, Florida

Well being

“I don’t have a enterprise mannequin per se, at the very least within the conventional sense of getting exterior shoppers, income, and worth propositions. I’ve a far less complicated life mannequin. After a lot analysis, I’ve found that there are three issues that make me (and most of us) completely satisfied: good well being, deep relationships, and significant work. I’ve ensured I’ve good bodily and psychological well being. I’ve developed a number of deep friendships. And I’ve realized that ‘significant’ for me means engaged on ‘laborious issues’ in my line of labor. I like engaged on issues that nobody else has succeeded at.” — Hansi Mehrotra, CFA, Founder and Monetary Wellness Coach, The Cash Hans, Mumbai

Relationship Alpha tile

Happiness

“It’s necessary to have a ‘happiness mannequin’ layered on prime of 1’s ‘enterprise mannequin’ and determine easy methods to maximize happiness in addition to profession objectives. What motivates me is mental and emotional engagement versus the largest paycheck or payoff. I’d wish to suppose this can be a good strategy to method life.” — Judy Blumstock, Founder and CEO, Diamond Therapeutics, Toronto

Private enterprise fashions are private! How we develop our mindsets, our methods, and our philosophies round work and cash making is exclusive. And as we evolve, our private enterprise fashions evolve with us.

For extra on this matter, learn the total report “Sensible Girls: How Do They Make Cash?” by Barbara Stewart, CFA.

When you preferred this put up, don’t overlook to subscribe to the Enterprising Investor.


All posts are the opinion of the creator. As such, they shouldn’t be construed as funding recommendation, nor do the opinions expressed essentially replicate the views of CFA Institute or the creator’s employer.

Picture credit score: ©Getty Pictures / Hinterhaus Productions


Skilled Studying for CFA Institute Members

CFA Institute members are empowered to self-determine and self-report skilled studying (PL) credit earned, together with content material on Enterprising Investor. Members can file credit simply utilizing their on-line PL tracker.



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