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Why Britannia May Foray Into The Savoury Snacks Segment

by Mahima Vachhrajani
November 14, 2024
in Business
Reading Time: 1 min read
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Britannia Industries, a significant participant within the FMCG sector, is grappling with slowing demand and inflationary value pressures, which have squeezed its margins. Within the second quarter, Britannia’s margins contracted to 16.8% from 19.7% in the identical quarter final 12 months, reflecting the pressure on profitability amid rising enter prices.

Income development for the quarter was modest at 5%, and web revenue dipped by 9%. Notably, Britannia has kept away from implementing value hikes over the previous couple of quarters, to take care of shopper demand, however has now indicated that it could contemplate a 4-5% value improve within the coming quarters to offset value pressures.

On the similar time, the snacking trade has demonstrated resilience, with listed gamers like Bikaji Meals exhibiting sturdy efficiency regardless of broader financial challenges. Within the July-September interval, Bikaji Meals reported an 18% development in income and a 21% improve in Ebitda, alongside a 14% rise in web revenue.

These encouraging numbers underscore the sturdy demand inside the snacking class, which could possibly be a compelling issue for Britannia because it considers diversifying its portfolio. By coming into the savoury snacks market, Britannia might seize new development alternatives, leverage rising shopper desire for handy snack choices, and stability out the pressures confronted in its core biscuit section.



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Tags: BritanniaforaySavourysegmentSnacks
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