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PhonePe’s Pincode initiative digitalises over 1,000 offline retail stores

by zee business
July 18, 2025
in Business
Reading Time: 3 mins read
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PhonePe’s Pincode platform has digitally empowered over 1,000 native offline shops throughout main Indian cities, like Bengaluru, Pune, Delhi NCR, Hyderabad, Mumbai, and Varanasi, enabling them to compete successfully and speed up progress within the quickly digitalising retail market.

By combining expertise, operational experience, and dependable logistics, Pincode permits offline retailers to compete successfully and speed up progress in India’s quickly digitalising retail market, with out dropping their native identification.

Pincode works carefully with offline retailers to sort out vital issues, together with restricted attain, supply inefficiencies, and pricing pressures.

By way of data-backed insights, Pincode helps retailers optimise their product choice based mostly on actual buyer demand, making certain increased relevance, sooner motion, and higher margins.

This strategy permits native shops to not solely construct a web-based presence but in addition strengthen their core offline operations, driving sustainable progress and empowering them to compete successfully towards giant on-line gamers.

“Pincode is not simply digitalising shops — we’re constructing future-ready companies. Our mission is to be a progress associate for each offline vendor. We transcend simply itemizing shops on-line; we offer an entire ecosystem for fulfillment,” stated Vivek Lohcheb, CEO of Pincode.

“To ship on this promise, we developed our Sensible Retailer Programme, which equips our offline retail companions with the expertise, operational know-how, buyer entry, and logistics that they should flourish. We’re empowering offline retailers to carry the whole native market to their prospects’ doorsteps, matching the pace and choice they anticipate, whereas preserving the invaluable belief these shops have constructed over many years,” Lohcheb added.

Pincode’s Sensible Retailer programme gives offline retailers clever inventory administration instruments, together with ERP and POS integrations, operational help to optimise retailer format and environment friendly order processing, and a devoted supply infrastructure making certain over 99 per cent order reliability.

It additionally gives advertising and demand technology help to develop each on-line and offline gross sales; AI-powered cataloguing for fast and simplified digitisation of product listings.

Pincode additionally shared some service provider companions’ views on their digitalisation journey with Pincode.

“After becoming a member of Pincode, 75 per cent of my enterprise now comes by means of on-line orders. Deliveries are on time, prospects are completely happy, and the next-day settlements make money circulate simpler to handle.

It has been a game-changer for my retailer,” Sher Khan, Proprietor, Inexperienced Backyard Store, Larger Noida.

“Coming from a small village, I had no expertise with on-line platforms, however Pincode made every little thing easy. Since becoming a member of, my weekday gross sales have gone up by 30-35 per cent, and weekend gross sales by over 50 per cent. The onboarding was easy, the help was fixed, and the outcomes communicate for themselves,” Mahi Mehwada, Proprietor, Balaji Mart, Pune.

“As a enterprise constructed on buyer belief, transferring on-line wanted to be seamless — and Pincode made that potential. The platform’s quick supply system and native order routing have helped us serve extra pet dad and mom, sooner.

Since onboarding, our buyer base has grown considerably and on-line orders now contribute a serious share of our month-to-month gross sales,” added Manjunath, Supervisor, Oh My Dawg, Bengaluru.

Pincode invitations Bengaluru’s offline retailers — throughout all classes like grocery, stationery, meat and fish, pharma, pet meals and provides, and extra to affix its rising community.

By partnering with Pincode, retailers acquire entry to digital storefronts, sensible stock options, and reliable last-mile supply, serving to them broaden their buyer base and thrive in India’s quickly evolving digital commerce panorama.

retailer homeowners can write to [email protected] to affix the Pincode community, the corporate stated.



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Tags: digitalisesinitiativeofflinePhonePesPincodeRetailStores
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