The funding will help development past Mumbai over the subsequent two years, tapping into India’s quickly rising fertility providers market.
| Photograph Credit score:
Luma Fertility, a tech-enabled fertility startup by serial entrepreneur Neha Okay Motwani, has raised $4 million in seed funding led by Peak XV’s Surge. Metropolis Healthcare’s Ameera Shah has invested in her private capability, along with Vijay Taparia (B2V Ventures), in line with a observe from the startup.
The funding will assist Luma increase its footprint in Mumbai and subsequently in different cities over the subsequent two years.
Neha Motwani had beforehand constructed Fitternity (India’s largest health market – subsequently acquired by CureFit), Luma Fertility was born out of Neha’s private fertility journey, a observe from the corporate stated. “From my very own expertise and after chatting with lots of of ladies, it turned clear that fertility care in India is damaged. It’s optimised for methods, not individuals. At Luma, we’ve rebuilt it from the bottom up—designed solely across the affected person,” says Neha.
Ameera Shah, Promoter & Government Chairperson, Metropolis Healthcare, noticed, “Fertility care in India is at an inflection level. Demand is rising quickly, however the system is deeply fragmented and outdated. Sufferers are pressured to navigate a maze of clinics, labs, and specialists with little coordination or help.”
The flagship clinic is situated in Bandra, Mumbai, and options an in-house lab that performs all fertility procedures. “The clinic provides providers together with IVF, egg and embryo freezing, fertility assessments, and pre-conception consultations. Luma additionally gives at-home semen evaluation, personalised stories, and holistic providers that enhance outcomes equivalent to vitamin, acupuncture, IV drips, and one-on-one classes to help each bodily and emotional well-being,” the observe stated.
The worldwide fertility providers market is projected to achieve $ 53 billion by 2030, the observe stated, on account of traits together with delayed parenthood, rising age-related infertility, and declining world fertility charges. Additional, it identified, in India, the full fertility charge has fallen under the alternative degree, dropping from 2.1 to 1.9 births per girl. In India, over 33 million {couples} are dealing with fertility points and IVF cycles are anticipated to achieve 550K in 2028, from 320K in 2024, it added. “Given the evolving Indian economic system and rise in per capita revenue, there may be latent demand for clear, affected person centric, and tech-enabled IVF and fertility preservation providers like Egg freezing and Embryo freezing.”
Printed on July 4, 2025
