India’s stay live performance business has been booming, and holds the potential to develop considerably within the years to return. On the ongoing WAVES Summit 2025 in Mumbai, Viraf Sarkari, co- founding father of Wizcraft Worldwide Leisure; Ashish Hemrajani, chief government officer and founding father of BookMyShow and Vivien Lewit, international head of artists of YouTube, mentioned the trail forward for the business.
To foster extra homegrown stay concert events in India, improved infrastructure is crucial, Sarkari stated on Friday, whereas talking at a panel dialogue moderated by NDTV on the summit.
From a governmental standpoint, Sarkari highlighted that implementing a single-window licensing coverage might streamline the method, making it simpler to organise stay occasions and additional assist the expansion of India’s leisure business.
Supporting Sarkari’s outlook, Ashish Hemrajani additionally pointed in direction of the necessity for improved infrastructure together with higher mass transportation, connectivity to venues, metro entry, and higher street hyperlinks for progress.
Hemrajani emphasised the necessity for extra multi-use arenas in India. Whereas the nation has massive sporting stadiums, it lacks adequate indoor venues. He pointed to the success of internet hosting the world’s greatest ticketed live performance— Coldplay at India’s largest cricket stadium.
“We’ve got executed that with the world’s greatest cricket stadium creating historical past with the most important ticketing live performance wherever on this planet. However it was onerous. It was made attainable by the backing of the Gujarat authorities, BCCI, and Gujarat Cricket Affiliation.”
Hemrajani additionally stated that the worldwide touring market in India stays restricted because of the shortage of devoted occasion areas. Increasing such infrastructure might considerably elevate the nation’s place within the international leisure panorama, he added.
Lewit underlined the significance of price evaluation, as such occasions require vital funding and have to be constructed from the bottom up.
Growing artists from smaller platforms, creating an ecosystem round them, and steadily scaling their presence might help them attain the top of main festivals, Lewit stated.
